I’m a Director of UX with over 15 years of experience shaping user experience strategy and design within complex, regulated financial services environments. My work is driven by curiosity and grounded in real insight, using performance data, research, and alignment workshops to help teams make strategic product decisions.
My experience spans the full customer lifecycle, from acquisition and application through onboarding, servicing, and retention. I partner closely with product, engineering, and business leaders to bring clarity to interconnected systems, helping teams understand end-to-end implications through user research, journey mapping, prototyping, and usability testing.
I invest deeply in mentoring UX talent so sound thinking, disciplined decision-making, and execution quality scale across teams, particularly in regulated environments where consistency and clarity matter.
As AI continues to shape product development, I integrate AI-assisted workflows thoughtfully, using them to accelerate insight and exploration while keeping design grounded in human judgment, empathy, and accountability.
What teammates and clients have shared:
“I’ve probably learned the most about UX working with Marcelo.”
“Marcelo is always thoughtful and intentional in his ideas and approach."
"He asks questions that force us to confirm our point of view.”
“Clients know him and respect his input.”
“He’s always very collaborative and ready to talk through problems.”
“He gives great feedback and can quickly zero in on what he’s looking for."
"He’s a good listener and values others’ ideas.”